Many organisations are utilising the power of social media to
get their services and brands further into the public sphere.
Sites such as Facebook, Twitter and LinkedIn have made it very
easy to contact practitioners within organisations, maintain
relationships and increase business opportunities.
However, some organisations are still hesitant to maximise
their use of online networking. Risks such as breach of privacy,
fear of legal action, developing a negative reputation and
lack of control have given way to avoidance of this important
medium.
This one-day connected forum will advise and assist professionals on the utilisation of social networking without fear of the risks.
You will hear expert presentations that focus on the following critical areas:
•Gaining realistic knowledge and an understanding of the risks of using sites such as Facebook, Twitter and LinkedIn within the business
•Successfully developing and implementing a policy within your organisation to help
manage the risks
•Exploring the legal implications of using social media
•Considering the use of online communication by employees and customers
For exhibition and sponsorship
opportunities please contact
aga@arkgroupasia.com
or call +61 1300 550 662
|