This interactive masterclass will examine:
- How eight steps can improve your internal communication strategy
- A handy tool for each of the eight steps
- Eight case studies to demonstrate real-life applications of each step
- Eight group exercises to reinforce learnings
This masterclass examines how to maximise the value of internal communication and deliver measurable improvements in organisational performance. Your organisation’s investment in internal communication includes resources, effort, time, money and leadership commitment. Is your organisation getting value for that investment? And what’s the internal communicator’s role in maximising that value?
By attending this two-day masterclass you’ll get the answers to those questions, and more. The programme comprises a proven eight-step methodology, which flows in logical sequence. It culminates in a fully integrated and holistic approach to extracting greater value from the investment in internal communication.
This masterclass puts internal communicators in the front seat for driving value. We focus on the skills, knowledge and practices that differentiate the proactive internal communicator from the reactive practitioner. We look at the beneficial impact this has on your organisation, and on your professional standing.
The eight steps are fully explored through tools, case studies and practical exercises. The highly interactive format provides plenty of opportunities to engage with the masterclass leader and other attendees through group activities and discussions. You’ll leave this masterclass equipped with new strategies and ideas to apply on the job.
Attend this masterclass and maximise the value of internal communication in your organisation.
Masterclass leader - Lorri Lennon, ABC, Communication Strategist, Business Interconnexions Pty Ltd
This masterclass is based on Lorri’s 20 years of international experience, in-depth knowledge and extensive research. Lorri is one of seven Australians with the ABC credential (Accredited Business Communicator). This accreditation is awarded by the US-based International Association of Business Communicators, which sets the global standard for best practice communications.
Reviews from Sydney Masterclass, June 2008
“Format was ideal. Lorri was an excellent presenter.” – Corptech
“This was a fabulous course. Well done! I thoroughly enjoyed every element and I’ll take so much of this into my role.” – ING Direct
“Lorri – great enthusiasm, it’s addictive. If only there were more of you in my organisation!” – CRS Australia
“This class was the best I have been to. I wouldn’t change a thing. Very worthwhile learning experience.” – International Power
“This would have to be the best workshop I have been to. Lorri really made the two days and adapted to the groups needs easily.” – Housing NSW
“A fantastic course. Great to gather with peers and share challenges. Case studies very useful.” – ANZ
“Lorri is very knowledgeable and her experience was clearly demonstrated. Also a great chance to meet many of my peers.” – Institute of Chartered Accountants in Australia
“Lorri, you are wonderful, inspiring, easy to listen to, understand and communicate with.” –
Department of Defence
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For exhibition and sponsorship opportunities please contact Michael Moorcraft at mmoorcraft@arkgroupasia.com or call 1300 550 662
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